I grew up working in restaurants during early mornings and late nights, learning the value of showing up, sharing credit, and paying attention to people. That work ethic still shapes how I lead today, with empathy, curiosity, and the belief that creative work is always better when people feel seen and supported.
I studied fine arts, took a detour into education, and eventually found my way into design, learning the craft in real time and building a career around listening, solving, and storytelling. Over the past decade I’ve helped grow agencies, led teams through major transformations, and guided the launches of big brands like Tremfya, Leqvio, Auvelity, and Journavx.
My work has been recognized at Cannes Lions, The One Show, Clio Health, New York Festivals, The Creative Floor, and the London International Awards. I'm grateful to have been a juror for the 2026 Dubai Lynx Awards and the 2025 RX Club Awards; but the part I’m most proud of is the people I’ve mentored and the teams we’ve built together.
I still believe the best work is ahead. I’m here to make meaningful things with people who care.
