McCann Health NY

Rebranding an agency; 2018

McCann Health NY

Client // McCann Health
the problem
When 2 agencies become 1, a new identity is born.
the project
Merging 2 agencies and a turnover in creative leadership meant  a new direction for the agency; demaning a fresh, bold, new look & feel. Drawing from our McCann roots, black and white led the way with pops of "hot punch" color drawing the eye throughout the site. Large bold type and angular graphics combined with simple animations gives the site an energetic flow.
Visit the full site here
the client
the team
Colleen Boswell / Designer
Kaity Potak / Copywriter
Sage Romano / Copywriter
Sean Takach / ACD

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